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Marketing and Branding:
You have to have a consistent presence on the web. Make sure, too, that your branding is consistent with who you are as a church. Don’t fill your website with pictures of young people if the youngest person there is 85.
Marketing is just getting the word out, so spread it everywhere you go, in every way, especially to your target audience.
There are three things you need to keep in mind: Content is king, quality is queen, and consistency is in the royal court as well.
Give people a reason to regularly come back to your podcast. Do your best and don’t worry if that’s not yet as good as others. Just keep improving.
This show is recorded live every Monday at 11a edt, 8a pdt, 3p utc on http://churchtechcast.com. Watch it live and join the chat then.
About this show:
Tech Help for Churches is a weekly podcast recorded live every Monday at 11a edt, 8a pdt, 3p utc on http://churchtechcast.com. Watch it live and join the chat then.
But, if you miss the live show, I’ll put up the edited show later (usually on the same day) right here.
If you use the internet, social media, or new media to advance your church’s mission, this show is for you.
If you’d like to chip in a few bucks, anything you do is appreciated. Just click this link to donate.