Twitter: Who should be in charge of your twitter account | Tech Help for Churches

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On today’s Tech Help for Churches, Twitter: Who should be in charge of your twitter account

If you want to live-tweet the sermon, or have someone concentrate on social media, the pastor isn’t the right choice. Instead, a designated volunteer or staff member should handle social for your church.

How do you find such a person, though? Try these tips:

Start by looking for someone who is doing it already:
1. Follow every real account on Twitter that follows your church (or the Pastor’s) account.
2. Publicize a hashtag for each sermon series.
3. Search for that hashtag and see who is using it.
4. One of those people might be perfect to lead your social presence.

Ask around:
Maybe another staff member knows about someone who is already the de facto social media leader. Maybe it’s a teen or someone who works with the babies or on tech.

Look for note takers:
If someone is already taking notes on a smartphone or tablet, it’s a step forward to go to twitter, not a leap. Look for people who seem to put their heads down and type quickly when good points are made in the sermon.

Don’t be afraid to recruit teens (who are likely already digital natives) and empower them, under the guidance of a trusted leader, to make your online presence social.

This show is recorded live every Monday at 11a edt, 8a pdt, 3p utc on Watch it live and join the chat then.

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Tech Help for Churches is a weekly podcast recorded live every Monday at 11a edt, 8a pdt, 3p utc on Watch it live and join the chat then.

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Paul Alan Clifford, M.Div.

Paul Alan Clifford, M.Div. has been a tech volunteer with Lexington City Church (formerly Quest Community Church) in Lexington, KY since 2000 and is the founder of, llc. He became part of the technology in ministry team when his church’s attendance was around 200 in one Sunday service and has witnessed it’s growth to a peak of 5,200 average weekly attendance in one Saturday service, four Sunday services in one online and two physical campuses. He literally wrote the book on podcasting in churches, twitter in churches, & servant-hearted volunteering, as well as writing various articles for publications like “Church Production” and “Technologies for Worship” magazines. He has thousands of members of his ProPresenter Users' Group on Facebook and thousands of subscribers to his YouTube channel.